HubSpot boosts hiring productivity by 75% with GoodTime's AI agent

Before GoodTime, interview coordination was slow, manual, and error-prone. Reschedules were frequent. Recruiters and coordinators were overwhelmed by logistical overhead.

“We had manual process after manual process, which required a lot of human effort and led to lots of human error. We also had logistical problems in interview coordination, which meant it took a long time to schedule interviews,” Becky said. “We were finding that we were rescheduling interviews way too often.”

That rescheduling took valuable time, contributing to burnout and productivity loss.

With thousands of interviews across 15+ countries each year, the team needed a solution that could scale intelligently without sacrificing the human touch. Enter GoodTime.

By adopting Cori, GoodTime’s AI agent, HubSpot streamlined and standardized its global scheduling engine. Cori eliminates manual delays, surfaces the right interviewers, and keeps the team in sync — all while creating space for more meaningful human connection.

“After implementing GoodTime, we’ve not only seen faster interview scheduling — we’ve seen happier candidates, happier interviewers, and a happier coordination team,” Becky said. “It’s been the rising tide that has lifted all boats.”

GoodTime was the ultimate solution for scheduling scalability. It allowed the TA team to standardize and automate core elements of interview coordination, interviewer training, and analytics. Before long, it became much easier for the TA team to scale their global interviewing engine while staying true to their human-first values.