When it comes to hiring, even the most successful companies can get tripped up by the complexities of recruitment. Without a clear strategy, the process can feel like a maze of job ads, interviews, and unanswered emails. This is where a well-defined recruitment plan comes into play.

A recruitment plan acts as a roadmap, ensuring your hiring efforts are organized, targeted, and aligned with your company’s broader goals. Whether you’re a global enterprise navigating large-scale growth or a mid-sized business trying to make strategic hires, a recruitment plan helps streamline the process, saving you time and resources while enhancing the candidate experience.

The real beauty of a recruitment plan lies in its ability to be tailored. From defining hiring needs and timelines to budgeting and branding, the plan provides structure without stifling flexibility. In this guide, we’ll walk you through the steps of creating an effective recruitment plan—and provide you with a template you can customize to fit your organization’s needs.

Let’s dive in and take the guesswork out of your next hiring cycle.

Unlock 2024’s top hiring strategies: Insights from 500+ TA leaders

Discover proven solutions to 2024’s biggest hiring challenges – straight from the highest-performing TA teams.

What is a recruitment plan?

A recruitment plan is a comprehensive strategy designed to manage the entire hiring process from start to finish. It outlines your organization’s hiring needs, timelines, budget, and the specific steps required to attract, interview, and onboard the right talent. Think of it as a blueprint that keeps your team organized and focused, ensuring you make the best hiring decisions without wasting time or resources.

At its core, a recruitment plan brings consistency and clarity to hiring. By documenting everything—from candidate sourcing strategies to interview processes—you create a repeatable framework that can be applied to any future hiring needs. This prevents common pitfalls like rushed decisions, unqualified hires, or overextending the recruitment budget.

The value of a recruitment plan becomes even more apparent as your company grows. Larger organizations, especially those with global operations, face unique challenges like high-volume hiring or navigating international talent pools. A structured recruitment plan keeps things running smoothly, ensuring every step aligns with both immediate and long-term business goals. For mid-sized businesses, it’s a game-changer, helping maximize resources and ensuring each hire brings real value to the team.

Whether you’re looking to fill one position or a hundred, having a recruitment plan allows you to maintain control and flexibility in an ever-changing hiring environment.

The importance of a recruitment plan for enterprises and mid-sized organizations

Whether you’re leading a global enterprise or running a mid-sized business, a recruitment plan is essential for navigating the complexities of hiring. Without a well-structured plan, the process can quickly become inefficient, leading to poor hiring decisions, extended timelines, and strained resources.

For enterprises, recruitment plans are crucial for maintaining consistency across large, often dispersed teams. With multiple departments and global offices, enterprises frequently deal with high-volume hiring, and a lack of coordination can result in bottlenecks, delays, and mismatched candidates. A recruitment plan not only provides a unified strategy but also ensures that each department follows the same protocols, maintaining quality across all hires.

On the other hand, mid-sized organizations might not deal with the same scale of hiring, but they face their own unique challenges. With leaner teams and often limited budgets, these companies need to be more strategic about how they allocate resources. A recruitment plan helps ensure that every hire is well-thought-out, aligned with business goals, and justified in terms of cost and value. It allows mid-sized businesses to stay competitive without overspending or rushing into poor hiring decisions.

Whether managing a handful of new hires or hundreds, having a recruitment plan in place empowers organizations to hire faster, smarter, and more efficiently. It creates a roadmap that enables both enterprises and mid-sized businesses to scale their teams in a way that’s sustainable and aligned with long-term growth.

Steps to create a recruitment plan

Creating an effective recruitment plan involves a series of deliberate actions that guide the hiring process from start to finish. Below, we outline the key steps to help you build a plan that ensures a smooth, structured, and successful hiring cycle.

Step 1: Assess hiring needs and define goals

The first step in creating a recruitment plan is to identify your organization’s hiring needs. Start by analyzing your current workforce and forecasting future requirements. Ask yourself:

  • Which roles are critical for business growth?
  • Are there any upcoming projects or expansions that will require additional staffing?
  • Are you aiming to reduce turnover, increase diversity, or shorten time-to-hire?

Clearly defining your hiring goals helps ensure that recruitment efforts are aligned with the broader objectives of the company. This step also lays the foundation for setting benchmarks that will guide the rest of the recruitment process.

Step 2: Create a detailed budget

A solid recruitment plan must include a clear budget. This helps ensure that your resources are allocated efficiently across the different stages of the hiring process. Your recruitment budget should account for:

  • Job board postings and advertising costs.
  • Sourcing tools like Applicant Tracking Systems (ATS) or LinkedIn Recruiter.
  • External recruiter or agency fees.
  • Employer branding efforts, including any marketing or social media costs.

Allocating a budget early on prevents overspending and helps you identify the most cost-effective channels to attract top talent.

Step 3: Select your recruitment channels

Not all recruitment channels are created equal, and selecting the right ones is crucial to finding the best candidates. Depending on the role and your organization’s needs, you may choose from a mix of internal and external channels:

  • Internal channels: Employee referrals, internal mobility, and succession planning.
  • External channels: Job boards like Indeed and LinkedIn, niche job sites, recruitment agencies, or social media platforms.

For high-volume hiring, enterprises may focus on internal mobility or large-scale external job postings, while mid-sized companies may rely more heavily on external networks and specialized recruitment firms.

Step 4: Build a strong employer brand

Your employer brand plays a significant role in attracting the right talent. Candidates want to work for companies whose values resonate with their own, and a strong employer brand helps you stand out in a competitive hiring market. Ensure that your branding is consistent across all platforms—your careers page, job descriptions, social media, and even employee testimonials.

Employer branding efforts should emphasize what makes your organization unique: your culture, benefits, growth opportunities, and mission. This not only attracts high-quality candidates but also ensures they align with your company’s values and work style.

Step 5: Define your selection and interview process

Once candidates are sourced, a structured interview process is key to maintaining consistency and fairness. Develop a clear outline of each interview stage, from initial screening to final offers. This might include:

  • Pre-screening questions to quickly narrow down applicants.
  • Specific interview rounds focused on technical skills, culture fit, or leadership potential.
  • Involvement of different team members, such as HR, hiring managers, and potential team leads.

Consistency in the interview process ensures that every candidate is evaluated on the same criteria, leading to more informed hiring decisions.

Step 6: Implement and track metrics

Tracking recruitment metrics is vital to understanding the success of your plan and identifying areas for improvement. Important metrics to monitor include:

  • Time-to-hire and time-to-fill: The total time taken to fill a role, from job posting to acceptance.
  • Cost-per-hire: The total recruitment costs divided by the number of hires.
  • Quality of hire: A measure of how well new employees meet performance expectations.
  • Offer acceptance rate: The percentage of candidates who accept job offers versus those who decline.

By monitoring these metrics, you can adjust your recruitment plan to improve efficiency, cut costs, and ensure a high standard of hiring.

recruitment plan metrics
Source: 2024 Hiring Insights Report, GoodTime

Use this recruitment plan template

To make your recruitment process more streamlined and organized, here’s a customizable recruitment plan template. This template covers every crucial stage, from defining your hiring goals to tracking the effectiveness of your efforts. Feel free to adapt it based on your organization’s needs, whether you’re hiring for a single role or conducting a large-scale recruitment drive.


Recruitment Plan Template


Section 1: Hiring needs and objectives

  • What roles need to be filled?
    • List the specific positions to be filled (e.g., Software Engineer, Marketing Director, etc.).
    • Number of hires needed for each role.
  • What are your hiring goals?
    • Are you expanding a department, replacing a role, or scaling up for growth?
    • Focus on goals such as improving diversity in hiring, reducing time-to-hire, or hiring for critical skills.
  • What are the key qualifications for these roles?
    • Essential skills, education, and experience for each position.
    • Any additional traits or cultural fit requirements.

Section 2: Recruitment timeline

  • What is your ideal hiring timeline?
    • Recruitment start date:
    • Target hire date:
    • Key milestones (e.g., job posted, initial interviews, final interviews):
  • How long will each stage take?
    • Sourcing window: _______ days.
    • Interview process: _______ days.
    • Offer and negotiation window: _______ days.

Section 3: Budget allocation

  • Recruitment advertising budget:
    • Cost for job boards (LinkedIn, Indeed, etc.).
    • Cost for recruitment marketing/ads.
  • Tools budget:
    • Cost for recruitment software (ATS, sourcing tools).
    • External recruiter or agency fees.
  • Other expenses:
    • Career fairs or recruitment events.
    • Employer branding (social media, employee testimonials, etc.).

Section 4: Sourcing strategy

  • Internal recruitment channels:
    • Employee referral programs.
    • Promotions or internal mobility.
  • External recruitment channels:
    • Job boards (e.g., LinkedIn, Indeed).
    • Niche industry-specific job boards.
    • Recruitment agencies.
    • Social media platforms.
  • Specialized/niche sources:
    • Diversity hiring platforms, alumni networks, or specific industry associations.

Section 5: Interview and selection process

  • Who is involved in the interview process?
    • HR team members.
    • Department heads or team leads.
    • Other stakeholders (technical experts, leadership, etc.).
  • What is your interview structure?
    • Number of interview rounds (e.g., screening call, technical interview, cultural fit).
    • Key questions or assessments for each stage.
    • Any technical or behavioral tests required.
  • How will candidate feedback be collected?
    • Candidate surveys or feedback requests.
    • Hiring manager evaluations for each interview stage.

Section 6: Candidate experience and employer branding

  • How will you communicate your employer brand?
    • Messaging to be included in job descriptions and interview processes.
    • Employee testimonials or case studies to share during recruitment.
  • What steps will you take to improve the candidate experience?
    • Regular communication touchpoints during the interview process.
    • Timely feedback to candidates at each stage.
    • Setting clear expectations and timelines for candidates.

Section 7: Metrics and tracking

  • What metrics will you track to measure success?
    • Time-to-hire: Average time from job posting to offer acceptance.
    • Cost-per-hire: Total costs involved divided by the number of hires.
    • Offer acceptance rate: Percentage of offers accepted vs. declined.
    • Candidate satisfaction: Feedback on the recruitment experience.
    • Quality of hire: Measure of how well new employees perform based on initial goals and expectations.

By filling out this template, you’ll be able to maintain control over every stage of your hiring process, ensuring that nothing is left to chance. Tailor it to fit your organization’s unique hiring needs and watch how it simplifies even the most complex recruitment campaigns.

Tailoring your recruitment plan for enterprises vs. mid-sized companies

While the core structure of a recruitment plan remains consistent, the approach can vary significantly between global enterprises and mid-sized companies. Each faces unique hiring challenges, and adapting the plan to suit your organization’s size and needs is crucial for success.

For global enterprises: Scaling and managing complexity

Enterprise recruitment often deals with large-scale efforts that span multiple regions, departments, and job functions. Here are key ways to tailor the recruitment plan to meet those needs:

  • High-volume hiring: Enterprises may need to fill dozens or even hundreds of positions at a time. To manage this, leverage bulk recruitment strategies, such as internal talent pools, high-volume job boards, and recruitment automation tools. Having a dedicated hiring team or external agencies to handle high-volume roles can ease the burden on in-house recruiters.
  • Geographical diversity: Recruiting for multiple locations requires different approaches based on local job markets, legal requirements, and cultural considerations. Enterprises should customize job ads and sourcing strategies for each region, taking into account factors like language, local salary norms, and compliance.
  • Employer branding across regions: With such a large reach, it’s important to maintain a consistent employer brand while allowing for regional adaptations. The key is to balance your global brand identity with the local values and norms of each hiring market. Tailoring your employer brand messaging for specific markets ensures that it resonates with local talent.
  • Data-driven decisions: With access to more resources, enterprises should regularly track recruitment metrics (time-to-hire, cost-per-hire, diversity ratios) and adjust strategies based on real-time data from different regions or departments. This helps pinpoint bottlenecks and inefficiencies in the hiring process.
Enterprise recruitment challenges
Source: 2024 Hiring Insights Report, GoodTime

For mid-sized businesses: Maximizing efficiency with limited resources

While mid-sized businesses might not face the same scale of recruitment as larger enterprises, their hiring challenges are often rooted in resource constraints. Here’s how to adapt the recruitment plan for more focused, cost-effective hiring:

  • Prioritize quality over quantity: Mid-sized companies typically have fewer roles to fill but must ensure that each hire is impactful. Focus recruitment efforts on finding high-quality candidates who can add real value. This means targeting niche job boards, professional associations, or specialized recruitment agencies that cater to your industry.
  • Leverage employee referrals: A cost-effective strategy for smaller companies is building a robust employee referral program. Employees can help source candidates who are already familiar with the company’s culture and values, speeding up the hiring process while saving on advertising costs.
  • Streamline the interview process: With smaller teams, the interview process should be efficient and focused. Instead of long multi-round interviews, mid-sized companies can create a condensed but thorough process that assesses key skills and cultural fit without dragging on. Ensuring quick decision-making can prevent losing top talent to competitors.
  • Employer branding on a budget: Mid-sized businesses might not have the resources for large-scale branding efforts, but they can still build a strong presence by using social media, employee testimonials, and engagement in local or industry-specific communities. Highlight the unique benefits of working for a smaller, more agile company, such as growth opportunities and a tight-knit culture.

Tailoring your recruitment plan ensures that your organization’s unique needs are met, whether you’re scaling globally or hiring strategically for a mid-sized business. By customizing your approach, you’ll not only attract better candidates but also create a smoother, more efficient hiring process.

Tools to support your recruitment plan

1. Applicant Tracking Systems (ATS)

An Applicant Tracking System (ATS) is a vital tool for managing your recruitment process efficiently. It handles everything from job postings to candidate tracking and interview management, all in one place. For companies that want to streamline the entire recruitment lifecycle — including interview scheduling — choosing an ATS that integrates with GoodTime adds another layer of efficiency. GoodTime’s integration with leading ATS platforms allows seamless scheduling and automation, reducing the administrative burden on your team.

ATS options that integrate with GoodTime include:

  • Workday: A strong enterprise solution, Workday integrates with GoodTime to streamline hiring processes for large organizations, providing both applicant tracking and scheduling automation.
  • iCIMS: A comprehensive ATS, iCIMS supports high-volume hiring and integrates well with GoodTime to automate and manage complex interview scheduling.
  • SmartRecruiters: Known for its ease of use, SmartRecruiters combines recruitment marketing, sourcing, and applicant tracking with smooth GoodTime integration for interview scheduling.
  • Greenhouse: Known for its scalability and robust reporting, Greenhouse is ideal for enterprises. It provides strong integration with GoodTime, making interview scheduling smoother and more automated.
  • Lever: Lever is great for mid-sized companies that prioritize candidate relationship management and collaborative hiring. The GoodTime integration simplifies interview coordination and scheduling.
  • Jobvite: A popular platform for mid-sized and enterprise companies, Jobvite integrates with GoodTime to help automate the interview process, reduce scheduling conflicts, and improve time-to-hire.
  • SAP SuccessFactors: Known for its enterprise-level HR capabilities, SuccessFactors integrates with GoodTime to offer seamless interview scheduling, helping large organizations manage recruitment across global teams.

With the right ATS and GoodTime integration, you can automate tedious scheduling tasks, manage candidates more efficiently, and improve the overall recruitment experience.

AI for more human hiring

Interview scheduling is just the start. Use human-centric AI to elevate your hiring experience while automating 90% of interview scheduling tasks — for any role, in any place, at any scale.

Bringing it all together: Build your recruitment plan today

Creating a structured recruitment plan is essential for organizations looking to streamline their hiring processes, save time, and improve the quality of hires. Whether you’re managing the complexity of a global enterprise or navigating the more focused needs of a mid-sized company, a well-thought-out recruitment plan ensures that every stage of the hiring process is aligned with your goals.

By breaking down each phase—assessing hiring needs, budgeting, sourcing candidates, and measuring success—you’ll gain more control and visibility over your recruitment efforts. The customizable template provided in this guide allows you to tailor your approach, ensuring that no detail is overlooked. Additionally, the right tools, such as an ATS integrated with GoodTime, can further simplify and optimize your workflow, freeing your team to focus on building strong relationships with candidates.

With a solid plan in place, you can confidently tackle your next hiring cycle, knowing that you’re equipped to make strategic, data-driven decisions that benefit both your organization and the candidates you bring on board. Start building your recruitment plan today, and see the positive impact it will have on your hiring process and overall business growth.

About the Author

Jake Link

Jake Link is a business process automation expert and Director of Content for GoodTime. He draws on over 10 years of experience in research and writing to create best-in-class resources for recruitment professionals. Since 2018, Jake's focus has been on helping businesses leverage the right mix of expert advice, process optimization, and technology to hit their goals. He is particularly knowledgeable about the use of automation and AI in enterprise talent acquisition. He regularly engages with top-tier recruitment professionals, distilling the latest trends and crafting actionable advice for TA leaders. He has advised companies in the tech, legal, healthcare, biosciences, manufacturing, and professional services sectors. Outside of work, you can find Jake exploring the coastline of Massachusetts' North Shore with his dog, Charlie.